The cards were crafted from sustainably sourced bamboo, engraved with the company logo and a minimalist design.

Each card embedded a passive NFC chip, enabling contactless data exchange.

Loyalty Program: Customers could tap their NFC wooden cards at checkout to automatically earn and redeem points.

Product Authentication: By tapping the card on their phone, customers accessed detailed product information, certifications, and sourcing details, ensuring transparency.

Exclusive Content: The NFC link directed users to tutorials, promotions, and personalized skincare tips.

Customers appreciated the natural, luxurious feel of the wooden cards.

The seamless tap-to-interact feature improved engagement rates by 40% compared to traditional QR codes.